Published by ChinaMNC · Jiagedaqi

Website Identity Labels and Accessibility Ratings: A Compliance Snapshot for Foreign Founders in China

A practical look at how a Chinese government website's identity label, accessibility evaluation and inspection records are structured, and what foreign founders can learn from it about China's website filing and accessibility expectations.

What This Source Actually Covers

The source is a certification and evaluation record published on a Chinese internet industry platform. It documents a provincial government portal — in this case, the Heilongjiang Provincial People's Government website at www.hlj.gov.cn — together with its electronic identity label number, evaluation scores for accessibility and senior-friendly design, the validity period of its identity label certification, scheduled inspections, and a downloadable accessibility and accessibility testing report.

For foreign founders, the record is useful less as a scorecard to copy and more as a map of the compliance layers that Chinese public-facing websites are expected to carry: identity labeling, periodic inspection, and accessibility evaluation. Below is what each section contains and how to read it.

The Institution and the Electronic Identity Label

The record identifies the operating body as the Heilongjiang Provincial People's Government, classified as a party and government organ. It lists the site name, the site address, and an electronic identity label number in the format DZJG20260300003507PW.

That label number is the anchor of the whole document. It ties a specific domain to a verified institution, and it is issued and supervised through a formal structure:

• Supervising authority: the Ministry of Industry and Information Technology.
• Issuing body: the Internet Society of China.

This division matters for founders because it shows that website identity labeling in China sits inside the MIIT's administrative orbit, with an industry association handling issuance. When you build a Chinese-language site or an app-facing portal, expect identity and filing questions to be routed through this kind of layered structure rather than a single registrar.

Certification Validity and the Two-Year Cycle

Both the PC website label and the WAP (mobile) website label carry a validity period of two years, running from 5 March 2026 to 4 March 2028. The certificate certification section repeats the same two-year window.

Two practical takeaways:

• PC and mobile are tracked separately. The record gives each its own certification period, even though the dates match here. Do not assume one approval covers both surfaces.
• Renewal is calendar-driven. A fixed end date means someone on your team needs to own the renewal calendar; a lapse is visible to anyone who checks the label.

Periodic Inspection Records

The document lists scheduled inspection dates of 4 September 2026, 4 March 2027 and 4 September 2027. The recorded inspection result is "passed" (通过).

This is the clearest operational signal in the source: certification is not a one-off event. A label issued for two years still carries checkpoints at roughly six-month intervals. For a foreign founder, the implication is that ongoing maintenance obligations accompany the initial label, and that a passing inspection is a recorded status rather than a permanent one.

Accessibility and Senior-Friendly Evaluation Scores

The evaluation section is the most detailed part of the document. It separates PC and WAP results, and within each it reports scores across several categories, each with three perspectives: self-assessment, institutional assessment, and user assessment.

PC Website

• Senior-friendly (适老化) evaluation: self-assessment 100, institutional assessment 82, user assessment 80.
• Accessibility (无障碍) evaluation: self-assessment 100, institutional assessment 83, user assessment 84.

WAP Website

• Senior-friendly evaluation: self-assessment 100, institutional assessment 83, user assessment 83.
• Accessibility evaluation: self-assessment 100, institutional assessment 80, user assessment 83.

Note the consistent pattern: self-assessment is 100 across every category, while institutional and user scores sit in the low-to-mid 80s. The gap is itself informative. It suggests that external review and real-user experience are treated as distinct from internal claims, and that a perfect self-score is not the end of the assessment.

Efficiency Index

Both the PC and WAP sections report an efficiency index (效能指数) with three components, each recorded at 100%: comprehensiveness (全面性), reliability (可靠性), and robustness (健壮性). Both surfaces also report an overall evaluation score of 85.8.

For founders, the useful lesson is structural rather than numerical: Chinese evaluations tend to break performance into named dimensions — comprehensiveness, reliability, robustness — and then aggregate them into a single score. If you are preparing a site for review, knowing the dimension names helps you anticipate what reviewers look for.

The Downloadable Report

The certificate section includes a downloadable PDF described as the Heilongjiang Provincial People's Government portal's senior-friendly and accessibility evaluation report, in a sealed/stamped version. The existence of a stamped report attached to the certification is worth noting: the evaluation is documented, not merely scored.

How to Use This as a Foreign Founder

This source is a government site's own record, so treat it as an example of format and process rather than a rulebook for private companies. Still, it offers a checklist-shaped view of what Chinese digital compliance tends to involve:

• Identity: a verifiable label tied to your legal entity and domain.
• Multiple surfaces: separate treatment for desktop and mobile.
• Time limits: fixed validity periods with renewal dates.
• Inspections: scheduled checks with recorded pass/fail results.
• Accessibility and senior-friendly design: scored by self, institution and users.
• Documentation: a stamped report backing the scores.

None of the figures here should be read as a benchmark your company must hit, and the source sets no requirements for private enterprises. What it does show is the vocabulary and cadence of Chinese website oversight — labels, validity windows, inspections, and multi-party accessibility scoring — which is the language you will encounter when your China-facing site is reviewed.

This summary is based on information published by the relevant Chinese government website and is general information, not legal or tax advice.